Social media began as a source of connecting with long lost friends, however recently it has also become a place where organizations are finding potential employees.
According to the article, McDonald’s is planning to hire thousands of workers using Snapchat, looks at how McDonald is using social media tool, Snapchat, to hire employees. The organization promotes it’s brand and increase their potential employees. It is a great tool to hire the millennium, who is the companies target market and the tool that generation uses to communicate.
With so many social networks, it has provided recruiter with a larger talent pipeline.
Since recruiters are looking online for potential candidate. Candidates should be careful with their online brand.